Tag Archives: SaaS

Check up your SaaS business or business idea in 10 mins

Posted on 21/01/2013 by

What’s this? Many of us believe in regular checkups to keep an up-to-date awareness of our health status. Checkups also give us a chance to consult a doctor about lifestyle and longer-term things. Year on year, doctors learn more and more about … Continue reading →

Posted in Cloud Strategy, Entrepreneur, Kindle, Online Marketing and Cloud, SaaS Strategy, Sales, Startup | Tagged , , , | 4 Comments

Business Model Generation with LEGO

Posted on 14/10/2012 by

A picture tells a thousand words. A LEGO model tells a thousand pictures and metaphors. LEGO SERIOUSPLAY turns planning meetings and workshops into a fun exercise and shifts participants into a “flow” state that we only experience while we play, … Continue reading →

Posted in Cloud Strategy, Entrepreneur, Kindle, Product Strategy, SaaS Strategy, Startup | Tagged , , , , , | 6 Comments

Why startups love the Cloud?

Posted on 23/09/2012 by

Startups are born into the Cloud era and they feel as comfortable with it as my 3-yr old with the touch screen. What’s the psychology behind this other than evolution and the cool behavior of generation X/Y folks?

Posted in Cloud Strategy, Entrepreneur, Kindle, Public Sector, Startup | Tagged , , , , , , | 3 Comments

A Picture Tells a Thousand Words. A LEGO Brick Tells a Thousand Pictures.

Posted on 02/09/2012 by

If you’ve done market segmentation workshops in the past, you know that it is typically an interactive, engaging and rather exhaustive and fun exercise. One of the difficulties as a facilitator though is to capture the thought process: which markets, … Continue reading →

Posted in Entrepreneur, Kindle, Online Marketing and Cloud, Product Strategy, Startup | Tagged , , , | 1 Comment

Threat!!! SaaS is Cannibalising Licensed Revenue!!! 2 Steps to Win the SaaS Game

Posted on 03/07/2012 by

Three recurring themes that I pretty often hear from my clients: “But David, can’t you see that this SaaS thing will cannibalise our licensed product’s sales?”; or “What will motivate my sales people to sell zero-upfront-revenue SaaS Vs high-revenue licenses?”; … Continue reading →

Posted in Cloud Business Opportunity, Cloud Strategy, Kindle | Tagged , , , , , | 3 Comments

Oh No … Another ERP in the Cloud? The Hitchiker’s Guide to Building an ERP in the SaaS Model

Posted on 04/05/2012 by

I know, it’s a pretty harsh title, but I experience this week after week: ERP vendors launching their cloud-hosted copy of their ERP software and not understanding why they don’t sell. I wrote this post to stop them repeating this … Continue reading →

Posted in Cloud Business Opportunity, Cloud Strategy, Enterprise Cloud, Kindle, Product Strategy | Tagged , , , , , , , | 4 Comments

6 questions to make a good startup idea great – A recipe for startups and venture capitalists

Posted on 22/04/2012 by

Have you ever been stuck in a mud with your car? I had the fortune to experience this recently – the secret to get out of the mud is to have someone controlling the car and one or more people … Continue reading →

Posted in Cloud Strategy, Entrepreneur, Kindle, Startup | Tagged , , , , , , , , | 8 Comments

Microsoft’s Huge Investment to Support You Launch Your SaaS Business

Posted on 20/04/2012 by

In this post, I’d like to highlight one of the potential opportunities that you can avail if you use, or plan to evaluate the Windows Azure platform to deliver your new SaaS offering. Whether you run a development shop, you … Continue reading →

Posted in Cloud Business Opportunity, Cloud Strategy, Online Marketing and Cloud, Product Strategy | Tagged , , , , , , | 6 Comments

Single-Tenant Vs Multi-Tenant SaaS Invoicing Models: How Can You Make Money With the Cloud – Part II.

Posted on 30/03/2012 by

This post is the second part after this one with an even longer title: A Cloud charging model, tailored to your clients … in other words, how can you make money with SaaS and make your users sign up with … Continue reading →

Posted in Cloud Business Opportunity, Cloud Strategy, Kindle | Tagged , , , , , , , | 2 Comments

How to win Customers by setting the right priorities for your features and for your marketing campaign

Posted on 07/03/2012 by

One of the recurring requests I get from my clients is to help them prioritise their service features. One of the best models I have seen is the Kano model, developed by Professor Noriaki Kano in the 80s. This model … Continue reading →

Posted in Cloud Strategy, Kindle, Product Strategy | Tagged , , , , , , | 5 Comments